The M/M studio has created the logos for many of the group’s establishments, including Beaumarly.
M/M (Paris) is a graphic design studio, an association of two French artists and graphic designers Michael Amzalag and Mathias Augustyniak. They are graphic designers, art directors, authors of worldwide advertising campaigns for luxury brands (Balenciaga, Calvin Klein, Jil Sander, Yohji Yamamoto, Stella McCartney, Louis Vuitton, etc. ); create video clips with Björk, Benjamin Biolay (Padam…), Jean-Louis Murat; design posters and sets for opera or theater (Théâtre de Lorient, Théâtre National de Bretagne, Antigona by Tommaso Traetta; La pluie d’été/Hiroshima mon amour by Marguerite Duras); create album covers for Björk, Madonna, Étienne Daho, Mathieu Boogaerts, Benjamin Biolay, Vanessa Paradis etc. They regularly collaborate with contemporary artists (Philippe Parreno, Pierre Huyghe, Liam Gillick, Gabriela Fridriksdottir, François Curlet, Douglas Gordon, Inez & Vinoodh, etc.) and artistic institutions (ARC/Musée d’art moderne de la ville de Paris, Centre national d’art et de culture Georges-Pompidou, Le Consortium, etc.), or they are involved in various innovative projects (scarves with Kanye West, medals with the Monnaie de Paris, etc.)
They have also been art directors for Les Inrockuptibles magazine (Michael Amzalag, 1989-1990); eDEN/Fanzine House Stylé (1994-1997); Documents sur l’Art (1995-2000); Vogue Paris (2000-2002); the French magazine Purple (since 2006); Arena Homme+ (since 2007, UK) and Interview Magazine (2009, USA).